Vision care is ever changing. And you need a partner who can help evolve and support you through these changes. Which is why we are proud to introduce you to Abby, a free online contact lens ordering platform that is designed to help you protect and grow your business by keeping your patients engaged with you.
Abby is a trusted independent partner that supports whatever prescribing choices best suit your patients backed by the nation’s leading authorized distributor of all major soft contact lens manufacturers and the industry’s foremost manufacturer of custom soft and gas permeable contact lenses. Keep your practice one step ahead with Abby.
Push Forward with a Business Partner You Can Trust
Single-Source Distribution That Grows Your Practice
Patients are 1.5x less likely to return orders that are shipped directly to them.
#1 pricing strategy report in the industry with the Digital Price Monitor.
Say Hello to Abby
Abby makes it simple for patients and doctors to order contract lenses from every major manufacturer — and offers free direct to patient shipping, too.
ABB Optical Group thought the world needed a contact lens ordering platform that focused on improving the doctor-patient relationship. So, we created one — and her name is Abby.
Actualize Your Practice’s Vision
Our proven products, services and solutions keep your practice competitive by growing your practice and increasing your revenue.
- Access & Choice
- Staff Training & Tools
- Fastest Delivery
- One Call, One Order, One Bill
- Practice Efficiency
- Trial Lens Management
- Business Review
- Ship to Office or Patients
- Digital Price Monitor Access
Sign Up for Our Newsletter
Stay up to date on the latest news, trends and technologies that are transforming the eye care industry. As a partner in your practice’s performance – our goal is to make sure you have the information you need to succeed.
Push Forward with a Comprehensive Contact Lens Portfolio
Abby is an online ordering platform that is free for both patients and providers, while providing a stress-free contact lens ordering experience from all major manufacturers. She handles it all, all in one place — easy ordering, free shipping, helpful reminders and tracking and no-hassle returns. Abby is here to help you stay competitive by empowering you to offer your patients the convenience, control and flexibility they want.
With the largest inventory of soft contact lenses in the US, serving nearly two-thirds of eyecare practitioners nationwide, no one else ships more soft contact lenses the same day. As an authorized distributor of all major soft contact lens manufacturers, we can offer the same promotions and diagnostic ratios as the manufacturers do.
ABB Specialty Vision Products
You can count on the extraordinary expertise of ABB Optical Group when it comes to manufacturing specialty gas permeable and custom soft lenses. We always use state-of-the-art equipment, cutting- edge technology, and top quality materials and designs. And our highly trained consultants are available to help with even your most challenging fits.
Gas Permeable Lenses
With over 50 years of experience in manufacturing gas permeable lenses, you can count on our lab’s state-of-the-art equipment, cutting-edge technology and top quality materials to provide your patients with exceptional service and GP lenses. Contact our team of specialty contact lens consultants to learn about our full range of scleral lenses and take advantage of their growing popularity.
Custom Soft Lenses
We offer an unmatched selection of custom soft lens brands, quality lens materials, and support tools to grow your specialty practice. Patients with even the most challenging eye conditions can enjoy clear, comfortable vision with fast delivery of their lenses directly to them or to your practice - only from ABB Optical Group.
ABB Single-Source Distribution
At ABB Optical Group, we ship 21,000 packages every single day. As an authorized distributor of all major soft contact lens manufacturers – we have five strategically located distribution centers that can ship to 82% of US locations next day. We also offer a 98% fill rate on top brands and can help eliminate patient call backs through faster delivery times.
Dry Eye Care
Up to 50% of lens wearers drop out due to discomfort. That lost revenue can be saved through ABB’s Dry Eye Portfolio. Order and ship dry eye products directly to your patients, all within your practice, to ensure continuity of care for your patients and an additional revenue stream for your practice. Our suite of dry eye products includes Regener-Eyes® LITE, an innovative, regenerative eye drop.