Ascend high-performance lens products offer healthier margins for independent eye care providers. Brought to you exclusively by the independent experts at ABB Labs.
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Finally, a lens that does it all. With its straightforward intuitive fitting and feature-rich based design, Delta Scleral is an all-encompassing solution for practitioners.
Focus On What Matters Most
Saving you time so you can care for your patients.
For over 30 years, ABB Optical Group has dedicated itself to helping eye care providers like you with everything you need to serve your patients and optimize your practice. We do this because we want you to experience more of what you love – the meaningful moments spent caring for your patients.
Helping Your Practice Thrive
We know eye care providers face unique challenges, which is why we’re here to help you succeed.
You entered this profession to make a difference in the lives of your patients. To get you back to what matters as you face an ever-evolving industry, ABB has invested in the following enhancements:
EXPANDED OFFERINGS – We’ve broadened our SKU coverage, giving ABB the largest inventory in the industry and allowing us to provide accelerated shipping to 60% of the U.S. population with two-day ground service.
SMARTER FULLFILLMENT – Using ABB’s One Warehouse model, we’ve created a smart contact lens direct-to-patient fulfillment inventory system, enabling direct-to-patient orders shipped from the closest possible distribution center with faster delivery times.
IMPROVED DISTRIBUTION CENTERS – We’ve implemented automation tools, increased staffing and improved customer service throughout our nationwide distribution centers. We also have a dedicated stock lens warehouse with next-day delivery on all in-stock items.
GREATER SUPPORT – To ensure your call is answered quickly and addressed efficiently, we have increased our customer service support agents and updated support technology. Enhanced E-Commerce: Our e-commerce platform, Abby, keeps patients connected to their doctors and helps increase capture rates.
ADVANCED CAPABILITIES – We’ve expanded ABB Labs, the ABB Specialty Vision Product portfolio and ABB Business Solutions technology platforms to help you differentiate your practice, stay competitive and enhance patient care.
Single-Source Convenience
Access & Choice
Data & Business Insights
Enhanced Services
Enhance Every Meaningful Moment
ABB Contact Lens
The widest portfolio and inventory of contact lenses and specialty vision products to fit your patient’s unique needs.
ABB Labs
An independent lab with you and your patient’s best interests in mind.
ABB Business Solutions
A powerful and innovative suite of technology tools to enhance your practice operations and increase profitability.
Say Hello to Abby
Abby is a free and easy online contact lens ordering platform to keep patients within your practice.
We’re Evolving With You
Ever since we began our practice 25 years ago, we chose ABB as a wholesale company and we’ve grown with ABB as well as ABB growing with us.
— Coleen Magalhaes, Dr. Magalhaes & Associates, Practice Administrator